Global Reveal. Audi A6 Avant.

Save the Date: March 4, 2025 - 2:00 pm CET

Vorsprung durch Technik

Current topics from the world of Audi

Christine Maier, Jürgen Frank and Günther Ernst in front of an Audi car seat

12/02/2024

Rethink: thinking about the end right from the start

As part of Design for Circularity, Audi promotes the circular economy in the early phases of product development. According to the Rethink principle, components in the concept phase are already designed with their recyclability in mind.

Felix Neureuther and Rüdiger Recknagel talk at the Audi museum mobile.

11/28/2024

Sustainable both then and now: “Audi is following the right path.”

Audi brand ambassador Felix Neureuther and Rüdiger Recknagel, Head of Environmental Protection Audi Group, talk about sustainable pioneer vehicles, the appeal of electric cars and the future of sustainable production at Audi museum mobile.

Several Audi Q4 Sportback e-tron models in front of a meadow with wind turbines

Mission:Zero

Audi is reducing its environmental footprint in production and logistics with the environmental program Mission:Zero.

Audi A6 Sportback e-tron performance drives in front of a sunset

Sustainability

Audi takes economic, ecological and social responsibility and has made sustainable business operations an integral part of all of its decisions and products. Find out more about how Audi is shaping the mobility of the future on the basis of a clear strategy.

Learn more

Tiantian stands in front of a wall and looks to the left

#WorkingInProgress

Help us to design the mobility of tomorrow. With cars that use state-of-the-art technology to offer an awesome driving experience and, at the same time, pave the way into a future that is digital, sustainable and electric.

Learn more

A futuristic vehicle cockpit without physical controls. A driver's hand reaches for a virtual button that floats freely in the air as a hologram.

Innovation

Audi is changing. Continuously. Discover here how our innovations ensure "Vorsprung durch Technik," how modern technology and progressive thinking characterize Audi, which processes are behind them and how our engineers work to further develop the existing.

Learn more